What Clients Experience
Real Results: See how my SEO work helped TD JazzFest grow by 10%
Jen Thomas - Administrative/Operations Manager
Victoria Jazz Society
"Steve is a true professional. He completed all work promptly and was especially thorough in assessing what my website needed. What stood out most to me was how he took the time to explain his process and educate me on SEO—something I had specifically asked for, since I didn’t fully understand it. Thanks to his clear, detailed assessment, I now understand the value of SEO and why it’s a smart investment. I highly recommend working with Steve if you want someone who’s both knowledgeable and communicative."
Kenton Willem - Private Music Instructor
Kenton's Lesson Studio
"Steve handles the website content refreshes that we require multiple times a year for our music festivals as well as regular troubleshooting and maintenance, and does it all quickly, smoothly and accurately. He also manage our databases and keeps them configured exactly according to our needs and ensures all our data safe, accessible, and useable.
He’s responsive, knowledgeable, resourceful, and adaptable - no matter what request we have or element we need to add, whether it’s for our website or our databases, Steve incorporates our notes, edits, and updates perfectly the first time, every time. Work with Steve for your website and system development needs – you won’t regret it!"
Individual SEO Services
Have a website already and want to boost your online presence? I offer SEO services outside of standard development and design projects. Focusing on your website's digital position within modern internet search engines, wherever you need it.
Basic SEO Audit & Setup
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Comprehensive SEO audit – evaluate your site’s technical health and address critical issues.
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Keyword research – in-depth analysis for up to five targeted keywords.
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Alt text & basic accessibility improvements – enhance user experience and compliance.
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Google Search Console & Analytics setup – track performance and monitor SEO progress.
Local SEO Optimization
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Google Business Profile (GBP) optimization – enhance your profile for better local visibility.
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Local citations & directory submissions – strengthen your presence across trusted platforms.
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Location-based keyword targeting – attract customers searching in your service area.
Comprehensive SEO Strategy
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On-page & off-page SEO – optimize your site structure, content, and external signals.
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Link-building & content strategy recommendations – grow authority and reach with targeted campaigns.
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Competitor analysis & SEO reports – identify opportunities and track progress.
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Ongoing keyword research & implementation – adapt your strategy to stay competitive.
Get Found Online, Grow With Purpose
I deliver comprehensive expert Search Engine Optimization (SEO) strategies for local small businesses, companies, artists, and non-profit oraganizations. Designed to increase your visibility, attract the right audience, and drive meaningful results. My approach blends technical adjustments, on-page and off-page optimization, and local SEO strategies tailored to your market. I specialize in strategies and campaigns for small businesses and creatives with a track record of success with music festival organizations and independent artists.
Whether you're launching a new campaign or optimizing an existing presence, I offer keyword research, content writing and refreshes, and structured data enhancements. I also provide Google Analytics and Search Console setup, Google Business Profile creation or optimization, and targeted local SEO to help your business rank in your service area. Any website design work done by myself marries itself with Search Engine Optimization. Ensuring that not only your content strives for maximum exposure, but also abides by standard design practices.
A detail-oriented approach is taken with every project—conducting audits, improving site architecture, refining metadata, and ensuring your content aligns with search intent. I aim to create a measurable path to higher rankings and sustained organic growth. I deliver results in SEO for music and advocacy-based projects backed by a deep knowledge of their standard industry practices and knowledge.
Nation-wide SEO in Canada
Delivering a Search Engine Optimization campaign that meaningfully grows brand awareness and reach get's everyone involved. I follow adapting industry standards for SEO that ensures all of Canada is covered while focusing on customers and leads in your backyard.
Problems I Solve
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Organic traffic is down (or flat) even though you’re publishing new content.
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Stuck on page 2–3 for "money terms" (competitors outrank you for local searches like “Local restaurants near me”).
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Not showing in the local pack—Google Business Profile underperforms (few calls/reviews, inconsistent NAP/citations).
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Redesign / migration risk—worried a relaunch will tank rankings (redirects, sitemaps, and tracking not ready).
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Site feels slow— having poor Core Web Vitals and search engine crawl inefficiencies hurt rankings and conversions.
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The wrong visitors—high impressions, low qualified leads (content intent doesn’t match what buyers search).
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Analytics blind spots— Google Search Console/Anaytics not set up for goals, no keyword mapping, hard to prove ROI.
Ready to grow your website's visitor traffic? Contact me today for a no-cost project consultation. If you live in Victoria BC, coffee is on me!